Want to see what an incredible personal story looks like?

One of my favorite things to do is help people transform how they tell their own stories. It’s amazing how improving that skill will change your success in interviews, not to mention in other professional and personal situations.

In my book, I teach the four keys to a great personal story: 1) be authentic and memorable, 2) use compelling content, 3) know your audience, and 4) chose the appropriate length.

Take 60 seconds and watch this clip to see a fantastic example from Ying-Ying Lu.

Notice how she perfectly does the four things I outlined above. She comes across as authentic, knowledgeable, and experienced. She knows her audience is the tech community in San Francisco, and she keeps it to under one minute. I’m not telling you to go make a YouTube video introduction like Ying-Ying, but you can learn a great deal from how she tells her story.

How can you tweak your story to help you reach your next career goal?

If you need help, check out my book or online course.